The Code of the West

(The Principles we live and work by)


1. Live Each Day With Courage

2. Take Pride in Your Work

3. Always Finish What You Start

4. Do What Has to Be Done

5. Be Tough, But Fair

6. When You Make a Promise, Keep It

7. Ride for the Brand

8. Talk Less and Say More

9. Remember That Some Things Aren’t For Sale

10. Know Where to Draw the Line


“The Code of the West is based not on myth, but on the reality of life on the open range.”




*As written by James P. Owen of Austin, Texas in his classic best selling book “Cowboy Ethics, What Wall Street Can Learn from the Code of the West,” Stoecklein Publishing, Inc., 2004.

Open Range Advisors

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